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WEBINAR - April 23rd - 3PM CET
Success on the biggest stage: What it takes to win at the World Cup
As the spotlight turns to football’s showpiece tournament, sportsbooks have a unique opportunity for unprecedented levels of global engagement. Join Kambi and a panel of leading industry experts to explore the insights, technologies and strategic levers operators can harness to win during what is set to be the largest betting event ever.
This session will cover:
- How the World Cup format unlocks new commercial and product opportunities
- Customer behaviour trends in international football betting, and what they mean for operators
- The role of Bet Builder and how to optimise it for peak demand
- The essential components of a high‑quality World Cup sportsbook offering
- Evolving acquisition and retention strategies to ensure success long after the trophy has been lifted
Packed with actionable insights and practical takeaways, this webinar will equip operators with the knowledge they need to elevate performance before, during and beyond the World Cup.
Register for the webinar
Speakers



Content Hub
FIFA World Cup: Sportradar and Kambi offer perspectives
"Our mission is to provide our more than 50 partners with the depth of offering, quality of product and strength of risk management..." - Danny Skelton, Kambi’s head of soccer.
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World Cup 2026: Product readiness, innovation and a data-driven focus at Kambi
The expanded 2026 World Cup presents sportsbooks with a powerful opportunity to engage fans in regulated markets worldwide.
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Kambi unveils 2025 Sports Betting Trends Report: Bet builder, player props and AI trading
Discover unique insights from one of the world’s largest sports betting networks — including how 88% of pre-match Bet Builders on the most recent Super Bowl contained a player prop — in latest Trends Report
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