Kambi Esoccer Report 2026
From Niche to Necessity
Once viewed as supplementary content or a niche add-on, esoccer has grown to become a major engagement and revenue driver for sportsbooks around the world. With always-on availability, high-frequency betting opportunities and strong bettor retention, the product is reshaping expectations for what modern sportsbook content can deliver.
The Kambi Esoccer Report 2026 combines exclusive network data, market analysis and expert insight to explore the trends driving esoccer’s rapid growth across the sportsbook ecosystem.
What’s inside the report?
- Esoccer’s rise on the Kambi network
- Why esoccer stands apart from traditional esports
- The overlap between soccer and esoccer betting
- What high-frequency content means for engagement
- The growing role of Bet Builder in esoccer
- Retention trends across always-on betting content
- Expert insight from Niclas Sundell, VP of Esports
Learn how product innovation and enhanced betting experiences are accelerating esoccer’s growth across the Kambi network by downloading the report.
“Few parts of the sports betting industry have grown as rapidly as esoccer in recent years. It has quietly grown beyond being a mere niche or filler offering to become a core driver of sportsbook revenue”
Niclas Sundell VP of Esports, Kambi